Online Presence

Online presence has become a key focal point for nearly any organization that is trying to make an impact. This is no exception for the OSU Library. Using different methods, the OSU Library is able to give students, faculty, staff, alumni and any other parties connected to the Library the information they need to know to be successful at OSU and beyond.

The Library provides valuable information to its patrons across multiple channels: there may be an announcement on Twitter telling students about new technology that is available in the library, a preview of the week’s event calendar in an Instagram story, or a 360 tour of Library spaces on Facebook.

One of the most essential online resources the Library maintains is its website. This site hosts all of the Library’s online resources, information about its offerings and how to access them, and helpful tools such as maps, events, hours and so much more.

The Library site also helps students alleviate the need to make physical trips to the Edmon Low Library or one of the other branches. The site gives them access to databases as well as the ability to reserve a study room, talk to a librarian and renew material they have checked out. All of these make the Libraries’ resources more accessible while also saving them an unimaginable amount of time.

These are all valuable tools, but they are useless if nobody knows that they exist. That’s where the Library’s social media accounts help. The Library uses Twitter, Facebook, YouTube and Instagram to provide students with information and news stories concerning the Library and resources on offer.

In addition to new features, the Library also highlights useful resources that not everyone knows about. Students who keep up with these accounts are able to make sure they are taking full advantage of all the Library has to offer. For example, there are so many items available to check out in the Edmon Low Creative Studios that a student may have missed it before or forgotten about it.

The Library doesn’t just tell students these items exist, it also shows them how to use them. Step-by-step tutorials on how to use certain software and tools can be found on the Library’s Instagram and YouTube. They also provide students with ideas on how to best use these resources if they are interested in them but don’t really know what to do with them.

The Library also uses its channels to direct students to events they may be interested in. The Library hosts dozens of events featuring a wide variety of topics every semester, allowing students with various interests to find what speaks to them. Just this semester, the Library has hosted an International Games Week, Orchestra Ensemble Concerts, Software Carpentries, Science Cafes and so much more.

The Library has constantly been pursuing ways to keep the students informed on everything they can gain by using the Library for their events and resources. What is the way you most commonly find Library news, and what ways would you like to see it promoted in the future?

Posted by Jacob Hinchey, Emerging Technology Intern

5 Tips to Ditch Study Distractions

Prefinals and finals week are just around the corner, which means students will be putting in a lot of study hours to ace those exams. With rising temperatures and long summer days in view, many students have a hard time staying focused during study sessions. We've all been there--a quick "break" turns into three episodes of "Friends," a snack and 40 minutes of social media browsing.

So how do you combat the constant distractions? First things first, cut out technology. Yes, you heard me. According to Deloitte, 18-24 year olds check their phones an average of 74 times per day. With such a high statistic, there's no doubt that electronics are a significant distraction to students.

I understand that cutting out technology is easier said then done, so let's go through a few simple, non-committal efforts to try rather than going cold turkey.

#1: Turn On Airplane Mode

Putting your devices on airplane mode is a great way to unplug whenever you need to. I have an iPhone and the "Do Not Disturb" setting has never worked well for me, because I can still see all the texts and notifications on my home screen when I open my phone to check the time. Airplane mode is the happy medium that allows users to turn off the distractions when needed, knowing it will all still be there after you finish that lengthy study guide.

#2: Delete Apps

Deleting apps that distract you, such as Instagram, Twitter and Snapchat, is a great way to unplug. When I need a break from technology, this is the technique that works best for me. You aren't deleting your accounts or data, just the ability to access it at your fingertips whenever you want.

#3: Put 'Em On Mute

I promise, your friends will understand. Those huge group chats and GroupMe conversations can be a truly constant distraction with a notification buzzing every other second. Luckily, both GroupMe and group chats can be silenced while you study.

#4: Print Study Materials 

I'll admit that this strategy may not be the most efficient if you have to print out the slides for the entire semester (I've been there.) But, for those simple Word documents or study guides, I encourage you to print them and fill them out by hand. Not only is handwriting proven to increase memory retention, but printing worksheets rather than filling them out electronically eliminates the temptation to browse playlists or open a new browser to "take a quick break" to look at cat videos (again, been there.)

#5: Download Apps

I know that downloading apps to help you unplug may seam counterproductive, but not when it comes to apps like Forest, Flora and AppDetox. These are just a few of the "unplugging" apps on the market. Once you download them onto your phone, you can set certain restrictions on the apps you use most like Instagram and Snapchat. These apps can also log your usage and progress so that you can remain accountable. Utilizing productivity apps can help limit distractions at the source.

Given these tips, there is one final element to ensure an effective study session: the location. No matter how "unplugged" you are, you won't get anything done if you're at your house surrounded by roommates or, for some people, at a crowded coffee shop. For students seeking a spacious, relaxed environment equipped with coffee, computers, printing and much more, I recommend the Edmon Low Library. With study rooms, the Edmon Low Creative Studios, and designated silent, whisper and group study zones, you are sure to find your ideal study space to successfully unplug, focus and prepare.

How do you successfully study for your exams? Let us know your thoughts below!

Posted by Tatum Wallace, Electronic Communications Intern for OSU Library Communications

Library Internships Spotlight

The Library's primary goal is to act as a resource to expand the learning potential of students at Oklahoma State University. This mission is apparent in all aspects of the Library and the resources it offers students, including internships. The multitude of Library internships provide opportunities for students to expand their resume and gain real-world experience in their field of choice.With many internship positions opening up at the end of this semester, it is time to shed a bit more light on the variety of paid internship opportunities at the Library.

The graphic design intern works with Library Communication Services to design collateral for various Library events and projects. Students majoring in graphic design, strategic communications and marketing are considered for this position. The graphic design intern is responsible for various designs including promotional event pieces, fundraiser materials, and print and web advertisements. All of the projects completed during the internship can be added to the student's portfolio.

The event communications intern promotes Library events. This intern supports each and every event by leading social media efforts, maintaining multiple event calendars and organizing venue details. The events communication intern also writes press releases and other Library website copy. Strategic communications, agricultural communications, marketing and HRAD are all majors that may be particularly interested in this position.

The emerging technologies intern collaborates with various Library departments to stay up to date on the latest technology. In doing so, this intern serves as a brand ambassador for the various technology available at the Library. The student promotes Library tech in many ways, including roving guidance, pop-up demonstrations and participating in events such as Tech Tuesday @ 2. Many different majors are considered for this position, including marketing, engineering and education technology.

The podcasting intern works with the Oklahoma Oral History Research Program to brainstorm, draft and execute engaging podcasts related to OOHRP content. As the podcasting intern, the student has the opportunity to research Oklahoma state history and gain experience with recording technology required to produce a podcast. Students with experience using SoundCloud and other social media platforms are encouraged to apply for this exciting and creative position.

The 3D printing intern helps develop the Edmon Low Creative Studios and its resources. In this position, the student maintains the 3D printers, assists fellow students with creative projects and manages tech equipment. Working with 3D printing and related technology allows the student to gain applicable skills and understand how advanced technology can be utilized in an educational environment. Any student that has experience with creative technology, particularly 3D printers, are welcomed to apply.

The archives social media intern is responsible for promoting the Oklahoma State University Archives through its social media accounts. Compiling press kits, producing feature videos and leading Facebook Live videos are just a few things that the archives social media intern handles from start to finish. Students in the School of Media & Strategic Communications are encouraged for this position, as it requires proficient AP style writing and social media management skills. Agricultural communications, marketing, history and MLIS majors are also encouraged to apply. This position is a way for students to practice handling legitimate business social media accounts in full.

The botanical illustration intern is an example of the Library creating a student opportunity from a special project. This intern's primary job was to identify and organize botanical drawings in the Bellamy Parks Jansen Collection. Students majoring in Botany and Horticulture were considered for this position. The project has been completed and the internship is no longer available, but be sure to look out for more Library internships as new projects always arise.

From social media to history to engineering, students of all majors can find professional opportunities at the Library. Each internship is dedicated to furthering the education of the student in innovative and creative ways. In addition, all Library internships are paid and may be considered for needed class credit. If you are looking for a job with flexible scheduling and viable work experience, be sure to apply today!

Which internship were you most surprised the Library offered? Comment below!

Posted by Tatum Wallace, Electronic Communications Intern for OSU Library Communications

User-Generated Content: Your Questions, Answered

It's no secret that social media is a much more significant marketing tool now than it was five years ago. Whether it be Facebook, Instagram, Twitter, Snapchat or some combination, companies and brands worldwide are expanding their reach by establishing social media accounts in order to remain relevant in today's progressive tech world. This new era of business has produced a marketing element we see every day but may not recognize: user-generated content or UGC.

So what exactly is user-generated content? According to social media management service Sprout Social, UGC is a "source of content crafted by a consumer, social media follower, fan or influencer that lives under your brand’s properties."

UGC is a efficient and authentic way of publicizing a brand through a third party. Thanks to retweets, likes and shares, ordinary people all over the world are able to connect both with each other and the brands they care about. Below are a few of the ways I work with and have seen the benefits of Library-centered UGC.

Location: Library Lawn

On Instagram, users can tag their posts at certain locations. Library Lawn is a popular location option on campus with significant post traffic from all sorts of people on campus. For example, during homecoming week students and alumni alike posted awesome pictures of themselves with friends and family who were celebrating America's Greatest Homecoming. My favorite type of post on Library Lawn usually comes from prospective or future students who are visiting for a tour or recruiting day! The Library Lawn Instagram location is a wonderful collection of posts from all types of OSU fans making memories at the heart of campus.

Hashtags: #EdmonLow and #OkStateLibrary

Hashtags are also useful tools on social media for people interested in viewing categorized content. Some useful hashtags that I search are #EdmonLow and #OkStateLibrary. By searching these hashtags, I am able to view any posts having to do with OSU Libraries that are tagged with them. From there I can sift through what people are talking about and pick out a funny tweet or photo to feature on digital signage. From impromptu workout videos on the third floor of Edmon Low to words of encouragement during finals week, hashtags are a great way to see what people are doing at the Library.

Mentions: "Edmon Low"

This form of UGC is any text that is typed and posted, no specific hashtag or location needed. In addition to mentioning the library, people may also tag the Library account in the post. Both of these types of UGC are considered mentions. As far as Library coverage, I can search anything from "Edmon Low" to "finals," depending on the time of year, to see what OSU students are doing at the Library. Mentions are very useful because they streamline a form of feedback that Library management may be unaware of otherwise. Complaints and suggestions about Wi-Fi, uncomfortable temperatures and disruptions in Edmon Low are often tweeted about. Once I see such tweets, I can direct the content to facilities management or other necessary staff member to be addressed.

My time as the Electronic Communication Intern at the Library has taught me how crucial UGC is to connecting with the target audience on social media. UGC opens up the door for brands such as OSU Libraries to interact with their audience and foster a personal connection. If someone tweets about the Wi-Fi not working, the Library will typically respond to the tweet to collect more information and assure them that the issue is being addressed. Even small acts such as this can create a relationship between brand and consumer that can have a lasting, beneficial effect.

 Posted by Tatum Wallace, Electronic Communications Intern for OSU Library Communications